Social media marketing is nothing but the process of gaining traffic or attention through social media websites with the goal to produce content that users will share with their social network.
Social media itself is a catch-all term for sites that will give radically different social actions. For example, Twitter is a social website designed to let people can share their short messages or “updates” with others. facebook, is a full-blown social networking website that permits for sharing updates, photos, events and a range other different activities.
Search and Social Media Marketing
The 75% of people in the 18 – 26 age group recommend social sites for product research before Purchasing. One of the good advantage in social media is once you have the presence on facebook, Twitter, or Google+, when someone likes your page or share your page or tag your brand name, this will help your business get discovered by others. Through this, you will get more traffic to your business site.
The Social media are typically fed into the invention of latest content like news stories, and “discovery” may be a search activity. Social media also can help to build links that will support SEO efforts and many peoples who perform searches on social media sites to find out social media content. And Social connections are additionally effective on the relevancy of some search results.